Jaaag Is Back! Automaker Reveals Its Taking On Formula E With Williams F1 Team

Jaguar will be taking on Formula E alongside Williams Grand Prix Engineering in 2016/17, in a deal which sees the Formula 1 team develop the car and the power train.

This will be the first time the automaker has returned to motorsport since owning its own F1 team in 2004 alongside its previous owners Ford. The partnership will hopefully allow Jaguar to produce electric vehicles in the future, using the championship as a platform for development going forward.

“Electric vehicles will absolutely play a role in Jaguar Land Rover’s future product portfolio and Formula E will give us a unique opportunity to further our development of electrification technologies,” said Jaguar Land Rover your engineering director Nick Rodgers. “The championship will enable us to engineer and test our advanced technologies under extreme performance conditions.”

The news comes not long after the company has been rumoured to buy Silverstone from the BRDC, in a £23m deal which could see a five star hotel and Jaguar Land Rover heritage site built on the land.

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